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In page General Electric CJ805:

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In 1955 Jack Parker took over GE's Aircraft Gas Turbine division. He hired Dixon Speas to begin interviewing executives at airlines to try to get a sense of the future market. Parker asked Speas to interview not the CEO's, but executives that might be the CEO by the time GE was ready to enter the civilian jet engine market. Parker, Speas and Neil Burgess, who ran the J79 program, spent a month meeting with AA, Delta, United, KLM, Swissair and SAS. The meetings demonstrated that those airlines that were flying propeller aircraft across the Atlantic were all looking to replace them with jets.[2]