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In page Marvel Spotlight:

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Marvel Spotlight was one of three tryout books proposed by Stan Lee after he transitioned from being Marvel Comics' writer and editor to its president and publisher, the others being Marvel Feature and Marvel Premiere.[1] The advantage of such tryout books was that they allowed the publisher to assess a feature's popularity without the marketing investment required to launch a new series, and without the blow to the publisher's image with readers if the new series immediately failed.[1]