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In page UCLA School of Theater, Film and Television:

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The Skoll Center for Social Impact Entertainment at UCLA TFT was created in partnership with Participant Media founder and CEO Jeffrey Skoll in 2014. Skoll donated $10 million for the center, the first of its kind dedicated solely to advancing entertainment and performing arts to inspire social change. The idea for the center came to Teri Schwartz, later Dean of the UCLA TFT, in 2003; after meeting Skoll in 2007, she shared the idea for the center with him, and 7 years later the center was founded.[1] The work of the Center is organized around three pillars: research, education and special initiatives, and public programming and exhibition. The Skoll Center for SIE is one of about a dozen dedicated research institutions focusing on Social impact entertainment.[2]